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How can I improve page load speed to boost SEO performance?
Asked on Jan 27, 2026
Answer
Improving page load speed is crucial for SEO as it directly affects user experience and Core Web Vitals, which are ranking factors. Optimizing images, leveraging browser caching, and minimizing CSS/JS files are effective strategies.
Example Concept: Page load speed is a key component of Core Web Vitals, which Google uses to evaluate user experience. Faster pages lead to better user engagement, lower bounce rates, and improved rankings. Techniques such as image optimization, using a content delivery network (CDN), and reducing server response times are essential for enhancing load speed.
Additional Comment:
- Use tools like Google PageSpeed Insights to identify specific speed issues.
- Optimize images by compressing them without losing quality.
- Implement lazy loading for images and videos to defer offscreen content.
- Minify CSS, JavaScript, and HTML to reduce file size.
- Enable browser caching to store static files locally on users' devices.
- Consider using a CDN to distribute content closer to users geographically.
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